Google Ads Management, Handled End-to-End
More clicks don’t matter if they don’t convert. We build, run and optimise your Google and Meta Ads — targeting, copy, bidding, tracking — for a transparent monthly management fee. Your ad budget stays yours, paid direct to Google or Meta; we never mark it up.
Everything Included in Every SEM Plan
One senior partner, the whole paid-ads workload — handled end-to-end.
Keyword & Audience Research
Real search and audience data behind every targeting decision — not guesses.
Ad Copy & Creative
Copy and creative built to earn the click from people already looking to buy.
Campaign Management
Google Search, Shopping and Display, plus Meta Ads — built and run around your goals.
Conversion Tracking
Set up correctly so every dollar spent is measurable, not a black box.
Bid & Budget Optimisation
Ongoing adjustments based on what’s actually converting, not set-and-forget.
Monthly Reporting
Straight numbers each month — spend, clicks, conversions, cost per lead — no jargon.
Whatever Your Business Needs
SEM isn’t one channel — we scope it to how your business actually earns customers.
Google Search Ads
For businesses that want to show up the moment someone searches for what they sell.
Google Shopping Ads
For stores that need product listings in front of ready-to-buy shoppers.
Meta Ads (Facebook & Instagram)
For businesses building demand and retargeting warm audiences.
New Account Setup
Built clean from the start, no legacy structure to untangle.
Account Rescue
For accounts that have been running but aren’t converting — audited, restructured, fixed.
Transparent Monthly SEM Management
One all-in monthly fee for the management. Your ad budget is separate — paid by you, direct to Google or Meta, so you always know exactly where it goes.
Single Channel
- Account setup & audit
- Keyword & audience research
- Campaign management
- Monthly reporting
Multi-Channel
- Everything in Single Channel
- Cross-channel strategy
- Conversion tracking setup
- Bid & budget optimisation
Scale
- Everything in Multi-Channel
- Landing page guidance
- Advanced reporting
- Dedicated strategy calls
Why Businesses Choose Espejo for Paid Ads
Studio quality, founder-direct — your ad budget never marked up.
Espejo
Agency
Freelancer
DIY
Simple, Transparent, Results-Fast
No jargon. No surprises. Four steps from strategy call to ongoing optimisation.
Strategy Call
We review your goals, current account (if any) and budget — free, no obligation.
Build or Audit
We set up clean campaigns or audit and restructure what’s already running.
Launch & Optimise
Campaigns go live; we adjust targeting, bids and copy based on real performance.
Report & Refine
Monthly reporting in plain language, adjusting the plan as the data comes in.
Real businesses, real results
Selling consistently online within 3 months
Reaching European clients with Google Ads
Top 3 on Google Maps — members book online
Inquiries up significantly across regions
SEM Is Just One Piece
Once your ads are running, grow the rest of your online presence.
The Website Membership
Need a site built to convert the traffic your ads bring? See our web design service.
The Content Studio
Consistent posting keeps the audience your ads bring engaged and coming back.
Trusted by businesses that came back
Common Questions, Answered
Management starts from $210/month for a single-channel account; larger or multi-channel scopes (Google + Meta, Shopping, multiple campaigns) get a custom quote after a free strategy call. Your ad budget is separate — you pay Google or Meta directly, and we never mark it up.
No. The monthly fee covers our management — strategy, setup, optimisation, reporting. The ad spend itself is paid by you, direct to Google or Meta, so you always know exactly where your budget goes.
Paid ads can start driving traffic and clicks immediately after launch. How quickly that turns into conversions depends on your offer, landing page and budget — we don’t promise a fixed timeline, but we’ll tell you honestly what the early data shows.
Both. Scope depends on where your customers actually are — we’ll recommend the channel mix during the strategy call, not sell you channels you don’t need.
Yes — that’s a common starting point. We audit the existing account, fix tracking and structure issues, and rebuild what isn’t working.
No. Management is month to month — cancel anytime.
Get an Honest Look at Your Ad Account
We’ll review your current setup (or your goals, if you’re starting fresh), tell you what’s realistic, and what it would take to run it properly — no cost, no obligation.